First and Last Name: Benjamin Cohen
In 2010, my co-founder and I saw Bill Clinton speaking on BBC as part of the coverage of the aftermath of the Haiti Earthquake. We were appalled at all the suffering, but especially at the lack of access to water. People were dying from lack of access to water, and this impacted us deeply to the point of action. Water was available, but it couldn’t be delivered because the roads were impassable. Airdrops were effective, but limited in capacity. The idea of using traditional pipelines was absurd, because they take so long to install. The solution was simple. We had to reinvent pipelines.
TOHL is a sustainable pipeline company providing rapid access to water for those in need more effectively & efficiently than conventional approaches. We need water. Conventional delivery solutions fail to provide water when it matters most: disaster relief, refugee camps, drought, wildfires. TOHL is the answer. Using the world’s longest pipe segments, and a patent-pending helicopter installation technique, TOHL delivers water anywhere it’s needed at a fraction of the cost, environmental impact, and time. TOHL is faster, more cost-effective, comparatively unlimited by terrain, and more sustainable versus the status quo. Additionally TOHL is able to quickly and cost-effectively remove, reuse, and recycle pipelines if necessary. TOHL’s mobile infrastructure is the future.
TOHL’s impact is clear: we save lives, preserve livelihoods, protect homes, and conserve resources. TOHL’s goal is to help serve 894 million people worldwide who don’t have access to clean water (WHO). TOHL has begun in Chile and is expanding into Haiti, and then other parts of the world. TOHL will also protect livelihoods & property by minimizing starvation, lost wages, and damage inflicted by drought and wildfires. TOHL will do all this with energy efficiency and minimal environmental impact. Our business is successful when we are executing projects that bring water to people who are in need. Customers include Logistics Companies, Governments, NGO's, Utility Companies, Foundations, etc.
At every step of water delivery, TOHL simply uses less. Solutions like water trucks and helicopters burn through large amounts of fuel. Conventional pipelines leave a massive footprint during transportation and installation. We source, transport, and install pipelines efficiently, using fewer connections and less energy. We use solar powered pumps and water purifiers to save resources. TOHL can install over trees and mountains, rather than cutting through them. Finally, whereas conventional pipelines have lasting impact on the environment, TOHL’s pipelines can be removed, reused, and recycled if desired: for example forest fire fighting. TOHL makes pipelines sustainable.
TOHL is keeping a detailed record of exactly how many people and families have received increased access to a reliable water source as defined by WHO, due to TOHL's installations globally. TOHL is also monitoring and officially recording how many fewer doctors visits the communities have and how much the GDP increases for the community after an installation. TOHL will also measure how much carbon emissions are mitigated by replacing the water tanker trucks. These trucks are used all over the world in developing countries to deliver water. TOHL also uses the B-Lab GIIRS assessment in order to officially monitor TOHL's social impact through another formal method: http://b-lab.force.com/
TOHL has demand from various clients, yet we are having trouble communicating our solutions to our clients in a way that enables us to close deals. We are making improvements, and in fact finally closed our first sale, but incorrect positioning within our clients' markets has slowed our progress of moving from product development to sales. We are lacking a strong marketing link in our team's chain. We have a talented and experienced sales person on our team and we have 2 co-founding engineers (myself and Apoorv Sinha) who handle R&D and product development. We need to hire a qualified marketing guru who knows how to efficiently bring our solutions to market - $50,000 salary + some equity.
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